You may be thinking, “why would I need a brand toolkit when all I need is a logo?”
Your brand is your identity, comprised of various design elements and communication components. To remain true to your brand, it’s important to establish a brand identity toolkit for your organisation to use whenever it communicates internally to its staff, or externally to its customers.
Colours, type, pattern, photography, even the sounds of the words you use to communicate – these elements all play a part in your brand identity, and form what we at WritersHand Studios refer to as your ‘visual brand narrative’.
Any business or organisation looking to maintain consistency and cohesion in their brand representation across various channels and touchpoints can benefit from a brand identity toolkit.
Yes, we can review and update an existing brand identity toolkit to ensure it remains relevant and aligned with your evolving brand identity and marketing needs.
Brand identity toolkits should be reviewed and updated periodically to reflect changes in brand strategy, visual trends, or market conditions. We recommend conducting a review at least once a year.
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